Laura
Acosta-Sherman
Laura
Acosta-Sherman
Laura
Acosta-Sherman
I craft solutions where technology enhances life.
I craft solutions where technology enhances life.
I craft solutions where technology enhances life.
my roots
I grew up in Cuba, a place where getting creative wasn’t optional, it was just life. As a kid, I spent countless hours writing stories, making art, and wandering around nature. Boredom often pushed me to experiment. At 12, I taught myself how to fix computers, and software just for fun. Those early days sparked my curiosity and made me resourceful and adaptable, skills that are still core to everything I do today.
my roots
I grew up in Cuba, a place where getting creative wasn’t optional, it was just life. As a kid, I spent countless hours writing stories, making art, and wandering around nature. Boredom often pushed me to experiment. At 12, I taught myself how to fix computers, and software just for fun. Those early days sparked my curiosity and made me resourceful and adaptable, skills that are still core to everything I do today.
my roots
I grew up in Cuba, a place where getting creative wasn’t optional, it was just life. As a kid, I spent countless hours writing stories, making art, and wandering around nature. Boredom often pushed me to experiment. At 12, I taught myself how to fix computers, and software just for fun. Those early days sparked my curiosity and made me resourceful and adaptable, skills that are still core to everything I do today.
Transitioning from medicine to UX
Originally, I became a physician because I wanted to help people. My medical training taught me how to break down complex problems, spot hidden clues, and connect dots quickly; skills critical when lives were on the line. Later, I found a new avenue to reach and support people through technology and design, demonstrating how digital tools could help people at a larger scale.
Transitioning from medicine to UX
Originally, I became a physician because I wanted to help people. My medical training taught me how to break down complex problems, spot hidden clues, and connect dots quickly; skills critical when lives were on the line. Later, I found a new avenue to reach and support people through technology and design, demonstrating how digital tools could help people at a larger scale.
Transitioning from medicine to UX
Originally, I became a physician because I wanted to help people. My medical training taught me how to break down complex problems, spot hidden clues, and connect dots quickly; skills critical when lives were on the line. Later, I found a new avenue to reach and support people through technology and design, demonstrating how digital tools could help people at a larger scale.
What I'm doing now
Currently, I’m a Senior Product Designer at Cisco, designing advanced security tools that help people and organizations stay protected from increasingly sophisticated cyber threats, especially vital in today's rapidly evolving AI landscape, where threats constantly emerge in diverse and unpredictable ways. I’m lucky to be part of an incredible team of innovators, forward-thinkers, and stellar designers.
What I'm doing now
Currently, I’m a Senior Product Designer at Cisco, designing advanced security tools that help people and organizations stay protected from increasingly sophisticated cyber threats, especially vital in today's rapidly evolving AI landscape, where threats constantly emerge in diverse and unpredictable ways. I’m lucky to be part of an incredible team of innovators, forward-thinkers, and stellar designers.
What I'm doing now
Currently, I’m a Senior Product Designer at Cisco, designing advanced security tools that help people and organizations stay protected from increasingly sophisticated cyber threats, especially vital in today's rapidly evolving AI landscape, where threats constantly emerge in diverse and unpredictable ways. I’m lucky to be part of an incredible team of innovators, forward-thinkers, and stellar designers.
"People ignore design that ignores people."
my roots
I grew up in Cuba, a place where getting creative wasn’t optional, it was just life. As a kid, I spent countless hours writing stories, making art, and wandering around nature. Boredom often pushed me to experiment. At 12, I taught myself how to fix computers, and software just for fun. Those early days sparked my curiosity and made me resourceful and adaptable, skills that are still core to everything I do today.
Transitioning from medicine to UX
Originally, I became a physician because I wanted to help people. My medical training taught me how to break down complex problems, spot hidden clues, and connect dots quickly; skills critical when lives were on the line. Later, I found a new avenue to reach and support people through technology and design, demonstrating how digital tools could help people at a larger scale.
What I'm doing now
Currently, I’m a Senior Product Designer at Cisco, designing advanced security tools that help people and organizations stay protected from increasingly sophisticated cyber threats, especially vital in today's rapidly evolving AI landscape, where threats constantly emerge in diverse and unpredictable ways. I’m lucky to be part of an incredible team of innovators, forward-thinkers, and stellar designers.
"People ignore design that ignores people."
My Principles
My Principles
Storytelling matters
Your craft alone isn’t enough, if you can't clearly communicate your ideas, they simply won't get built.
Storytelling matters
Your craft alone isn’t enough, if you can't clearly communicate your ideas, they simply won't get built.
Storytelling matters
Your craft alone isn’t enough, if you can't clearly communicate your ideas, they simply won't get built.
Collaboration unlocks potential
Ideas created in isolation lead to fixed thinking. Embrace teamwork, leverage individual strengths, and build amazing solutions together.
Collaboration unlocks potential
Ideas created in isolation lead to fixed thinking. Embrace teamwork, leverage individual strengths, and build amazing solutions together.
Collaboration unlocks potential
Ideas created in isolation lead to fixed thinking. Embrace teamwork, leverage individual strengths, and build amazing solutions together.
Shipping is everything
Great designs have zero intrinsic value until users start using and adopting the solutions. Ship early, learn fast, and iterate continuously.
Shipping is everything
Great designs have zero intrinsic value until users start using and adopting the solutions. Ship early, learn fast, and iterate continuously.
Shipping is everything
Great designs have zero intrinsic value until users start using and adopting the solutions. Ship early, learn fast, and iterate continuously.
Be curious and adaptable
Stay open-minded, embrace change, and never stop learning. A growth minset fuels innovation, allowing you to experiment, and refine solutions.
Be curious and adaptable
Stay open-minded, embrace change, and never stop learning. A growth minset fuels innovation, allowing you to experiment, and refine solutions.
Be curious and adaptable
Stay open-minded, embrace change, and never stop learning. A growth minset fuels innovation, allowing you to experiment, and refine solutions.
Work Experience
Work Experience
Senior Product Designer
Cisco - Platform Team
2023 - Present
Senior Product Designer
Cisco - Platform Team
2023 - Present
Lead UX Designer & UX Researcher
Baptist Health South Florida
2023
Lead UX Designer & UX Researcher
Baptist Health South Florida
2023
Senior Product Designer
Guidea
2023
Senior Product Designer
Guidea
2023
Senior UX Designer
BlueCat Networks
2022
Senior UX Designer
BlueCat Networks
2022
Product Designer
Levatas
2021
Product Designer
Levatas
2021
UX Strategist
General Software Inc
2020
UX Strategist
General Software Inc
2020
UX Designer
Sakuntala
2017 - 2019
UX Designer
Sakuntala
2017 - 2019
Emergency Physician MD
ED Hospital
2015-2016
Emergency Physician MD
ED Hospital
2015-2016
Senior Product Designer
Cisco - Platform Team
2023 - Present
Lead UX Designer & UX Researcher
Baptist Health South Florida
2023
Senior Product Designer
Guidea
2023
Senior UX Designer
BlueCat Networks
2022
Product Designer
Levatas
2021
UX Strategist
General Software Inc
2020
UX Designer
Sakuntala
2017 - 2019
Emergency Physician MD
ED Hospital
2015-2016
Good UX is invisible
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Good UX is invisible
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Good UX is invisible
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Good UX is invisible
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Good UX is invisible
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Good UX is invisible
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Good UX is invisible
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Good UX is invisible
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Good UX is invisible
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Good UX is invisible
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Good UX is invisible
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Good UX is invisible
+++
Good UX is invisible
Mantra
Build something the lasts
Great design is about creating experiences that drive real business impact.
Good UX is invisible
+++
Good UX is invisible
+++
Good UX is invisible
+++
Good UX is invisible
+++
Good UX is invisible
+++
Good UX is invisible
+++
Good UX is invisible
+++
Good UX is invisible
+++
Good UX is invisible
+++
Good UX is invisible
+++
Good UX is invisible
+++
Good UX is invisible
+++
Good UX is invisible
Mantra
Build something the lasts
Great design is about creating experiences that drive real business impact.
Good UX is invisible
+++
Good UX is invisible
+++
Good UX is invisible
+++
Good UX is invisible
+++
Good UX is invisible
+++
Good UX is invisible
+++
Good UX is invisible
+++
Good UX is invisible
+++
Good UX is invisible
+++
Good UX is invisible
+++
Good UX is invisible
+++
Good UX is invisible
+++
Good UX is invisible
Mantra
Build something the lasts
Great design is about creating experiences that drive real business impact.